Unarguably, goal setting helps entrepreneurs to have a clear strategic perspective of the objective they want to attain. Goal setting has to be S.M.A.R.T (Smart, Measurable, Achievable, Realistic, Time-Bound) and have clarity, rather than being vague and unfocused. If the goal is not specific, it will be difficult to ascertain if you have attained them.
For example,it is better to have a specific goal that states "our business intends to increase sales performance by 20% within one year" than saying "We intend to increase sales performance".
To achieve this aim, a specific goal focuses primarily on the following questions:
1. Who are the people involved in setting and achieving this goal?
2. What specific goal do you want to achieve?
3. Where is the location of what you want to achieve?
4. What is the time frame to achieve this goal?
5. Which resources will you need to achieve this goal?
6. Why do you want to achieve this goal?
You can apply these technique to whatever goal you intend to achieve. e.g Starting your own business, losing weight, building/buying your dream house, etc.
Soundbite: Always remember that your 'dream' is a goal with a deadline.
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